“Pathaan” launched in 695 North American theaters on the finish of January, debuting in third place and grossing $6.8 million on its opening weekend. That is notably spectacular on condition that it did not have the identical pre-release hype that final yr’s international Indian hit, “RRR,” loved forward of its personal $9.5 million U.S. debut in March 2022. What’s much more spectacular is the truth that “Pathaan” ended up surpassing “RRR” by the top of its theatrical run in North America, grossing a complete of $17.4 million from American and Canadian ticket patrons.
So, what is the secret behind the success of “Pathaan,” apart from having Shah Rukh Khan on the posters? Properly, for starters, this motion thriller is not a standalone story, however a part of the YRF Spy Universe. Sure, cinematic universes have caught on in Bollywood as properly. “Pathaan” incorporates a cameo look by Salman Khan because the titular protagonist of the “Tiger” motion pictures, which kicked off the spy universe, so the cameo is type of like Iron Man exhibiting up in a Captain America film throughout the early days of the Marvel Cinematic Universe. (MCU crossovers are a bit much less thrilling at this level).
Moreover the truth that Salman Khan is as massive a star in Bollywood as Shah Rukh Khan, the film additionally reunited SRK with actress Deepika Padukone, whose massive appearing breakthrough was reverse SRK in 2007’s beloved musical romance “Om Shanti Om.” The 2 have since been paired as leads in “Chennai Specific” and “Completely satisfied New 12 months,” each of which have been massive hits on the field workplace, so that they appear to be a profitable mixture. “Pathaan” was additionally, as beforehand talked about, SRK’s massive comeback after nearly 5 years and not using a film launch, which pushed anticipation to its peak.