Final evening’s Love Island finale capped off a powerful season for the stalwart ITV2 format with a peak of three.4M, the best viewers since 2019.
The 90-minute prolonged remaining averaged 3M, as fan favorites Davide and Ekin-Su have been topped winners. The sequence averaged 2.7M throughout its eight-week run, one other three-year-high.
ITV additionally stated views to VoD participant ITV Hub, which is quickly to get replaced by ITVX, have been at a document 250M throughout the entire eighth season.
Recognized for troubling responsibility of care points prior to now, the present has principally been obtained nicely however ITV did obtain complaints from Girls’s Help about “misogynistic and controlling conduct” exhibited by a number of the male contestants.
ITV additionally used the finale to tease the information that it has commissioned a brand new season of Massive Brother, 4 years after it was cancelled by Paramount-owned Channel 5.
There will even be two seasons of Love Island subsequent yr, one within the winter and one in the summertime, that means an enormous yr for actuality TV on the business broadcaster because it makes an attempt to make a hit out of ITVX.